On December 15, at the Techpark Tbilisi, Business Georgia with the partnership of Business Contact and Maestro TV organized a Business Forum “Made in Georgia”. Within the topic were discussed the challenges and potential of local products produced in Georgia.
The main objective of the event was to take the audience with in-depth information and answers on all the important questions, that will simplify the correct perception and estimated role of local businesses strengthening the country’s economy and creating favorable business environment. Chosen topics have precisely answered challenges, that local manufacturers face in a wide variety of contexts and are equally important for different types of businesses.
At the Forum participated high level government officials, commercial and international sectors, entrepreneurs and start-ups, chain store representatives, distributors, importer and exporter company representatives, investors, financial institutions, media, chambers of commerce and industry, individuals who represent decision-making organizations, play a key role in creating effective business environment and developing further process.
Business Georgia’s General Director Ana Gogishvili talked about the positive aspects of the Business Forum. “This event was intended to promote the local production, to answer existing questions through discussion and provide deep study for the better understanding. Participants had an opportunity to get acquainted with the achievements in development of local business and share their experience in producing goods and services in the country. Business Georgia slightly contributed to stimulate advancement of Georgian entrepreneurship with organizing such Business forum “said Ana Gogishvili.
At the Forum speakers discussed current situation of Georgian Products on Local and Global Markets, the production spectrum, product competitiveness – quality and international standards, the role of distribution channels and chain stores, trade relations, as an additional opportunity, its impact on export and import and success stories of Georgian brands. They have discussed Georgia’s potential in producing goods and services, main concerns of producers, government incentives, international facilitators, the role of innovation for production, financial resources, the role of the banking sector, foreign direct investments and the role of media in promoting entrepreneurship mindset.
The Business Forum speakers were: CEO of Partnership Fund Davit Saganelidze, Deputy Minister of Economy and Sustainable Development Ketevan Bochorishvili, Chairman of the National Wine Agency Giorgi Samanishvili, Head of the Georgian National Tourism Administration Giorgi Chogovadze, Entrepreneurship Development Agency Ana Kvaratskhelia, President of the Georgian Small & Medium Enterprises Association Mikheil Chelidze, Secretary General of the EU-Georgia Business Council Zviad Tchumburidze, Director of the Start-up Georgia Vazha Menabde, Director of Sakpatenti Nikoloz Gogilidze, Chief of Party of the USAID G4G Natalia Beruashvili and Deputy Head of the GCCI Nato Chikovani.
At the Business Forum “Made in Georgia” speakers reviewed and outlined plans for the expansion of the market for the Georgian products and increasing the scale of production in Georgia.